A Seaweed Sunday:
Sunday morning, my mom and I experienced one of those classic moments where we simultaneously sent each other the exact same video—no words, just a storm of excited emojis. This led to the inevitable question, "How did we not know who this was?" It was SEAWEED DOUG, the long-standing vintage buyer for Ralph Lauren. This man is the epitome of effortlessly cool, and his style is nothing short of iconic. So, naturally, I spent most of Sunday deep diving into his world and emerged into the week feeling like I needed to up my style game. Here's everything I learned from my SEAWEED DOUG deep dive.
Embrace the Patina:
Doug is all about pieces that tell a story. His spaces are filled with items that have a rich history and show a bit of wear and tear. It's all about that beautifully worn, lived-in look that adds instant character and charm. Think well-worn leather chairs, antique rugs, and weathered wood tables.
High-Low Mix:
Doug's genius lies in blending high-end vintage finds with affordable decor. The key is to mix and match, creating a space that feels both luxurious and inviting.
Curate Like a Pro:
Doug's spaces aren't just about individual pieces; they're about how everything comes together. He has a talent for curating collections that feel organic and cohesive. Whether it's a gallery wall of vintage art or a bookshelf filled with eclectic finds, it's all about the thoughtful placement and the stories each item tells.
Shop Like Doug:
If you want to shop like Seaweed Doug, think beyond traditional retail. Explore estate sales, local flea markets, and obscure online marketplaces. Always keep an eye out for that one-of-a-kind piece that speaks to you.
RUGS: etsy // rugs direct // revival rugs // the citzenery // ebay // serena & lily // tj maxx
ART: anthropologie // etsy // juniper // collection prints // fine art america // artifact
Trending Tip of the Week:
eBay France 🇫🇷: Yes, I'm mentioning it again! eBay France. The French have this uncanny ability to preserve and pass on gorgeous antiques. Pro tip: Search for "brocante" and prepare to fall down a delightful rabbit hole.
Other Things I Loved This Week:
Memorial Day Sales:
I've sifted through the chaos to bring you the crème de la crème of deals and here are my top picks!! Find the full list HERE
New Episode of Trying:
If you’re not watching TRYING, what are you even doing with your life? Seriously, go watch it so we can talk about it!
Zara Home Camp Collection:
This collection is like summer camp for your home—minus the mosquitoes and awkward talent shows.
Doug Bihlmaier's Lost Cabin:
Trust me, you’ll want to move into his cabin, and i’ll join you.
Patchwork Summer Quilts:
These quilts are the perfect blend of grandma and modern chic
Final Thoughts:
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Who is Seaweed Doug? Revealing the Genius of Ralph Lauren Vintage